Privacy policy

1. Introduction

Welcome to crease.co.in ("Website," "we," "us," or "our"). This Privacy Policy explains how crEASE ("Company"), a partnership firm registered in India with its registered office at Building No 1166, Central Ave, opposite Saini Travels, Gandhibagh, Nagpur, Maharashtra 440002, collects, uses, discloses, and protects your personal information when you visit our Website and purchase our products.

By accessing or using our Website, you agree to this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access our Website or use our services.

2. Contact Information

For any questions or concerns regarding this Privacy Policy or our data practices, please contact us at:

Email: support@crease.co.in

Address: Building No 1166, Central Ave, opposite Saini Travels, Gandhibagh, Nagpur, Maharashtra 440002

3. Information We Collect

3.1 Information You Provide Directly

When you interact with our Website, we may collect the following information:

  • Account Information: Name, email address, phone number, username, and password (if you create an account)
  • Order Information: Billing address, shipping address, payment information (processed through our payment processor), and order history
  • Contact Information: Information provided when you contact us for support or inquiries
  • Review Information: Product reviews and ratings you submit
  • Marketing Preferences: Your preferences for receiving marketing communications

3.2 Information Collected Automatically

When you visit our Website, we automatically collect certain information through cookies and similar technologies:

  • Device Information: IP address, browser type, operating system, device type, and unique device identifiers
  • Usage Information: Pages viewed, links clicked, referring/exit pages, date and time of visits, and other usage statistics
  • Analytics Data: Information collected through Google Analytics and Meta Pixel about your interactions with our Website
  • Advertising Data: Information related to targeted advertising and retargeting campaigns

3.3 Information from Third Parties

We may receive information about you from third parties, including:

  • Payment processors (transaction confirmation and fraud prevention data)
  • Shipping and logistics partners (delivery status and updates)
  • Marketing and advertising platforms (campaign effectiveness data)

4. How We Use Your Information

We use the collected information for the following purposes:

4.1 Order Processing and Fulfillment

  • Process and fulfill your orders
  • Send order confirmations and shipping notifications
  • Manage returns, refunds, and exchanges
  • Prevent fraudulent transactions

4.2 Customer Service

  • Respond to your inquiries and support requests
  • Communicate important updates about your orders
  • Manage your account and preferences

4.3 Marketing and Communications

  • Send promotional emails about products, offers, and updates (with your consent)
  • Send abandoned cart reminders
  • Personalize your shopping experience
  • Conduct targeted advertising and retargeting campaigns

4.4 Business Operations

  • Improve our Website functionality and user experience
  • Analyze Website traffic and usage patterns
  • Conduct market research and analytics
  • Comply with legal obligations and enforce our terms of service

5. Information Sharing and Disclosure

We do not sell, rent, or trade your personal information. We may share your information with:

5.1 Service Providers

We share information with trusted third-party service providers who assist us in operating our business:

  • Shopify: E-commerce platform hosting and order management
  • Razorpay: Payment processing (we do not store credit card information; it is securely handled by Razorpay)
  • Mailchimp: Email marketing, order tracking notifications, and abandoned cart recovery
  • Shiprocket: Shipping and logistics services
  • Google Analytics: Website analytics and performance monitoring
  • Meta (Facebook): Advertising and retargeting services
  • Google Ads: Advertising and retargeting services

5.2 Legal Requirements

We may disclose your information if required by law, court order, or government regulation, or if we believe disclosure is necessary to:

  • Protect our rights, property, or safety
  • Protect the rights, property, or safety of our users or others
  • Investigate fraud or security issues

5.3 Business Transfers

In the event of a merger, acquisition, reorganization, or sale of assets, your information may be transferred to the successor entity.

6. Cookies and Tracking Technologies

6.1 Types of Cookies We Use

  • Essential Cookies: Required for Website functionality and shopping cart operations
  • Analytics Cookies: Used by Google Analytics to understand Website usage
  • Advertising Cookies: Used by Meta Pixel and Google Ads for targeted advertising and retargeting
  • Functional Cookies: Remember your preferences and enhance user experience

6.2 Managing Cookies

You can manage cookie preferences through your browser settings. However, disabling certain cookies may limit Website functionality.

7. Data Security

We implement appropriate technical and organizational security measures to protect your personal information, including:

  • SSL encryption for data transmission
  • Secure payment processing through PCI-compliant payment processors
  • Regular security assessments and updates
  • Limited access to personal information on a need-to-know basis

While we strive to protect your information, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

8. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy:

  • Order Information: 8 years from the date of purchase (for accounting, tax, and legal compliance as per Indian regulations)
  • Account Information: Until account deletion is requested
  • Marketing Data: Until you opt-out of marketing communications
  • Analytics Data: 26 months (Google Analytics default)
  • Customer Support Data: 3 years from last interaction

9. Your Rights and Choices

9.1 Access and Correction

You may access and update your personal information through your account dashboard or by contacting us.

9.2 Marketing Communications

You can opt-out of marketing emails by:

  • Clicking the "unsubscribe" link in any marketing email
  • Updating your preferences in your account settings
  • Contacting us at support@crease.co.in

9.3 Data Deletion

You may request deletion of your personal information by contacting us. We will comply with your request unless we are required to retain certain information for legal purposes.

9.4 International Customer Rights

For EU Residents (GDPR): If you are located in the European Union, you have additional rights including:

  • Right to data portability
  • Right to object to processing
  • Right to restrict processing
  • Right to lodge a complaint with a supervisory authority

For California Residents (CCPA): If you are a California resident, you have the right to:

  • Know what personal information we collect, use, and share
  • Request deletion of your personal information
  • Opt-out of the sale of personal information (we do not sell personal information)
  • Non-discrimination for exercising your privacy rights

To exercise these rights, please contact us at support@crease.co.in.

10. International Data Transfers

Your information may be transferred to and processed in countries other than India, including:

  • United States (for services like Shopify, Mailchimp, Google Analytics, Meta)
  • Other countries where our service providers operate

These countries may have different data protection laws than India. By using our Website, you consent to such transfers. We ensure appropriate safeguards are in place to protect your information in accordance with this Privacy Policy.

11. Children's Privacy

Our Website and products are intended for general audiences and are not directed to children under 18. We do not knowingly collect personal information from children under 18. If we become aware that we have collected personal information from a child under 18, we will take steps to delete such information.

12. Third-Party Links

Our Website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.

13. Changes to This Privacy Policy

We reserve the right to update this Privacy Policy at any time. We will notify you of material changes by:

  • Posting the updated Privacy Policy on this page
  • Updating the "Last Updated" date
  • Sending an email notification (for significant changes)

Your continued use of our Website after changes constitutes acceptance of the updated Privacy Policy.

14. Governing Law and Jurisdiction

This Privacy Policy is governed by the laws of India. Any disputes arising from this Privacy Policy shall be subject to the exclusive jurisdiction of the courts in Nagpur, Maharashtra, India.

15. Grievance Officer

In accordance with Indian regulations, we have appointed a Grievance Officer to address any concerns or complaints regarding this Privacy Policy:

Email: support@crease.co.in

Response Time: We will acknowledge your grievance within 24 hours and resolve it within 30 days.